Touted as the “first of its kind”, Iomega will soon be releasing the SuperHero, an iDevice dock that charges AND backs up its contacts and photos into an SD card (sadly not for apps and music). The potentially useful dock is primarily meant for users who rarely plug in their iPhones and iPod Touches with their computer in order to sync with iTunes. Here’s how it works:
When an iPhone loaded with the SuperHero app is placed in the SuperHero dock, the app launches automatically, giving the option of backing up the contacts and photos while it charges the phone. Users can name their iPhones with the SuperHero app so that multiple iPhones can be charged and their contacts and photos backed up with the same SuperHero Backup and Charger. After the initial backup of an iPhone’s contacts and photos**, future backups only include incremental contacts and photos. If a user loses or damages their iPhone, they can restore their contacts and photos to a new iPhone by docking the new iPhone in the SuperHero dock and selecting the “restore” button.
Priced at $69.99, the SuperHero Dock will likely not appeal to those who make it a habit of syncing their iDevices with iTunes on a regular basis anyway. But for those casual users who hardly ever backup their contacts and photos (and I know quite a few people who don’t), the dock could prove to be an invaluable bedside accessory. Promo video and full press release after the cut.