Pocket announces most popular articles/videos of 2012, over 240 million items saved


Pocket, formerly known as Read it Later, and the app I rely on for saving all the articles I come across for offline/later reading, has announced that users across various platforms have saved to Pocket over 240 million times in 2012. The most-saved article this year was “Obama’s Way,” Michael Lewis’s 13,000-word presidential portrait for Vanity Fair, while the most-saved video in Pocket was (you guessed it) Gangnam Style. Some other stats include:

  • There are currently 7.4 million users of Pocket
  • Users save 10.4 items per second to Pocket
  • 75% of active users have connected Pocket to two or more apps or devices
  • The computer is the most popular platform for viewing content in Pocket (28%), followed by Android phones (25%), iPhone (21%), iPad (16%) and Android tablets (10%)

Below is an infographic and top 10 list for the most popular ‘pocketed’ items.

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Read It Later now becomes “Pocket”, free across all mobile devices

Read It Later, a popular read it later service with over 4.5 million users, has rebranded itself as “Pocket” and is now free across all major platforms (iOS, Android, Kindle, Web). Much like Instapaper and Readability, it lets you save web content for reading at a later time, with a user friendly format and offline viewing as well. Unique to Pocket however, is a video/image filter that allows users to easily find Youtube or Vimeo links that have previously been saved (or any article with a video embedded). The universal app also supports bulk editing, favoriting and tagging and is integrated into over 300 apps, including Zite and Flipboard. From my brief use so far, I’ve been impressed with its UI, ability to tag, and more importantly, I love the fact that I can now save videos I come across and watch them whenever via a neatly compiled list. Definitely worth checking out if you like saving articles/webpages to read later on your iPhone/iPad. Check out the promo video and full press release after the break.

Pocket (Formerly Read It Later) Idea Shower, Pocket (Formerly Read It Later) – Free

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