Image Courtesy of telecomskorea
The Korean market isn’t new to corporate promises that the iPhone will appear on its shores. Since the 3G’s 2008 American introduction – a product launch which, along with the App Store, gave Apple’s phone new legs, promises of the phone’s introduction have come in well-timed spurts which are never accompanied by product. The lastest, again from Korea’s largest carrier, KT, suggests that it will supply Apple’s handset -a promise which SK (the nation’s 2nd largest carrier) are also staking. Several hardware hurdles which have held foreign manufacturers from the market have been removed, but still, successfully establishing a niche in what has until now, been a handset dictatorship, is difficult.
That may just be the problem – the dictator has become the prime minister. Samsung pretty much owns the country and is looking for a bigger piece all the time. Theme parks, grocery stores, car parks, life insurance, skyscrapers, mobile carriers, etc.; without Samsung, which accounts for 20% of Korea’s export market, the country would cease to operate.