Apple launches 3 new Genius Ads

If you missed Apple’s new Genius oriented ads shown during the opening ceremonies of the 2012 Olympics in London, here they are. The 30 second ads feature the same Apple genius character, who in various humorous situations, goes to the extra mile helping Mac customers in distress. The first (above) is dubbed “Mayday” and is my favorite of the bunch:

An Apple Genius shows a fellow passenger how easy it is to make great home movies with iMovie. All before the tray tables are returned to their upright position.

Check out the rest after the break.

Continue reading…

2 New iPhone Commercials: Gift and Song


Two months ago, Apple released a set of iPhone ads that showcased a select few apps when the App Store was 75,000 strong. Now, they’ve produced 2 new commercials to highlight another 12 apps and let it be known the iPhone is home to a staggering 100,000 applications. The selection of apps is once again pretty well rounded, a range that could appeal to the gamer, traveler or chef in you.  And from the point of view of a developer, what better way for these lucky few to get exposure than to be featured by Apple. Commercials and links to these newly featured apps after the jump!

Continue reading…