Yet another huge game by ngmoco. We Rule is aiming to copy Farmville in its gameplay and style.
"You start out with a very small town and not much money. The ultimate goal is to grow your town into a bustling metro and link it to cities created by your friends on their iPhones and iPads. (Yep, ngmoco has confirmed that an iPad edition of We Rule is in the works.) To gain money, you perform small jobs like growing crops or producing goods. To create these essentials, you erect buildings in your town like bakeries and tailors. Over time, you gain gold and experience, which in turn unlocks new buildings that present you with new commerce and social opportunities. Also, the buildings in your town affect the look of the populace. If you build a school, you start to see little student bobbling around. Building a tailor introduces a seamstress to the population. "
I think it will be a cross between Farmville and games like War of Legends and Civony. It will be based on working together with Plus+ friends.
Here's an article about it from IGN: