Cinefy Enters The Semifinals of The Mobile App Showdown

Portland, Oregon – Chairseven and the App Creation Network today announced that Cinefy, a revolutionary new video editor for the iPhone, has been named a semifinalist in the Mobile Apps Showdown. The Mobile Apps Showdown is a contest highlighting the best, most innovative apps in the industry. Voting takes place online, and the top 10 apps are given the opportunity to present at a special event at the Consumer Electronics Show, held January 10-13, 2012 in Las Vegas. Readers interested in trying out Cinefy before the showdown, can stop by booth 5337 in the iLounge, at the Consumer Electronics Show.

Cinefy, which is currently in limited beta, is a mobile video editing and effects platform for the the iPhone where users create and share videos mixed with Hollywood quality special effects. Cinefy allows users with no editing skills to quickly insert footage, add music, and apply Hollywood quality special effects with its intuitive and simple interface. In Cinefy, individual themed or branded effects packs are available as in app downloads. These branded effect packs allow users to create their own videos set in the worlds of their favorite games, TV shows, and movies. Cinefy is currently accepting effect pack submissions from qualified studios. Studios interested in submitting effects packs to be considered for the launch of Cinefy should contact Jordan Hamad, the Business Director for Cinefy, as soon as possible.

Friendly Music has also partnered with Cinefy to provide its comprehensive catalog of copyright-cleared songs designed to create the perfect soundtrack, available through Cinefy’s built in one click licensing. Friendly Music is the first music collection designed for user-generated content, offering 100% legal and all rights-cleared music for personal and custom online media creations.

Built to be social, Cinefy will export directly to Facebook, YouTube and Vimeo. Additionally users can save multiple project files and export to their device’s camera roll. In the future, Cinefy will be made available to both iPad and Android devices, and allow users to access their downloaded effects on any device. Cinefy has also announced plans for future 3D effects packs, allowing users with 3D capable televisions and computers, to playback videos created with these packs in 3D.

Cinefy’s core editing technology is also available for white-label licensing for corporate customers looking to build and promote their own video publishing, and advertising platforms. For studios or promoters, Cinefy effects packs can contain between 10-15 branded visual effects or motion graphics, and can be distributed as free or paid downloads. Effects packs can also be designed to contain third-party sponsorship elements to promote short-run campaigns or user-generated video contests.

“We made Cinefy to put the most exciting Hollywood quality production tools directly in the user’s hands,” said Dan Hellerman, CEO of App Creation Network. “The ability for studios to promote their brands, by empowering users with actual effects elements themed to their shows or games, is an explosive marketing tool.”

“As a former television director, this is a thrilling product to see in action,” said Gary Stover, Product Director for Chairseven. “Cinefy was designed with amazingly intuitive controls, and is the first mobile editing tool that I have used that just makes sense the minute it’s launched. We’re pushing mobile video production to an entirely new level, and we can not wait to see what users create with it.”

About Chairseven:
Chairseven is a digital creative and consulting agency specializing in strategy, design, content and development. The company has produced software products, campaigns and programming elements for an all-star client roster, including FOX Television, Amgen Pharmaceuticals, and MTV. They have offices in Portland, OR and Sandpoint, ID.

Users interested in participating in the limited beta can visit Cinefy online. For licensing or effects pack information call (503) 395-1660.

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App Creation Network is a product design house for mobile entertainment applications and games. The Network is comprised of creative professionals from all aspects of the information technology, design, software development and mobile industries, with a product focus on sophisticated, user-friendly applications. Their office is located in West Chester, PA. Copyright (C) 2011 App Creation Network. All Rights Reserved. Apple, the Apple logo, iPhone, iPod and iPad are registered trademarks of Apple Inc. in the U.S. and/or other countries.

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