Balanced Scorecard for iPad: More than 15,000 users in 6 months

Madrid, Spain – Business & Strategy, the developer of the Balanced Scorecard 2.0 for iPad today announces its first results since joining the iTunes App Store. The company, with experience in the world of business intelligence and strategic consulting, launched 6 months ago one app oriented to business management “to help businesses implement their strategy” following the methodology of Balanced Scorecard.

After several updates of our main app and new apps for companies focused on various sectors such as the area of Human Resources and nonprofit companies, success is overwhelming, so it asserts its CEO Eduardo Ferrin:

“In a competitive market as Business Intelligence is, iTunes App Store has given us a unique opportunity to reach all types of customers through a powerful app, simple to use and inexpensive, which allows users to manage their approach strategic, objectives and indicators most important. The software as we understand it is dying, the apps for mobile devices allow us to buy, install and start using the tool in minutes, without prior knowledge and use information anytime everywhere “.

Sales data of these first 6 months confirm it:
* Users February-July 2011: More than 15,000 users
* Sales in over 90 countries
* Business Top # 10 in over 60 countries
* Business Top # 1 in 15 countries
* Featured at iTunes App Store as “New and Noteworthy”
* Selected as one of the top 10 apps Appnation 2011 (San Francisco)

The next step for the company is expanding these apps to other platforms for tablet devices, as well as the development of several apps more closely related to the business world, always under the same philosophy of “Simplicity, Economicity, Usability and Mobility” with the goal of becoming one of the leading companies of the new “Mobile Business Intelligence”. Please read the complete “White Paper” to understand how BSC apps can help your business.

Device Requirements:
* Compatible with iPad
* Requires iOS 3.2 or later
* 4.3 MB

Pricing and Availability:
Balanced Scorecard 2.0 is $24.99 USD (or equivalent amount in other currencies) and available worldwide exclusively through the App Store in the Business category.

Balanced Scorecard 2.0
Purchase and Download
Video – Balance Scorecard
White Paper BsC
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Founded in 2004, Business & Strategy is based in Madrid Spain and is your strategy partner in mobile business solutions. A leading consulting firm for over 7 years, the company provides businesses added value through a simple and direct methodology. Their applications help to define and implement business strategy, improve organizational structure, optimize costs and control the fulfilment of objectives. The Control of your Business in your Hand. Copyright (C) 2011 Business & Strategy. All Rights Reserved. Apple, the Apple logo, iPhone, iPod and iPad are registered trademarks of Apple Inc. in the U.S. and/or other countries.

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