mTrip Launches iPhone and iPod touch Travel Guide in Japanese

Montreal, (QC) Canada – To better serve the Japanese market, mTrip Travel Guides is now offering its New York travel guide application in Japanese. Following the success of its European and North American launch just four months ago, it’s clear to mTrip that expanding language support to serve other markets is essential.

All content, including the application’s interface and the editorial content of the travel guide has been translated and adapted to Japanese travelers. They can now plan their trip itineraries and tour New York with the mTrip application.

mTrip Travel Guide features:
Genius trip planner: Exclusive technology that generates trip itineraries according to ones travel interests, location, trip dates, pace preference and traveler ratings.

Traveling in Augmented Reality: New technology that displays ones environment and all the places to visit in real-time.

Interactive Sharing features: Users can interact with other mTrip travelers by sharing their ratings, reviews, pictures, comments and updates within the guide. Travelers can show off their trips to family and friends by creating personalized postcards to be sent via Facebook and email.

Offline Map & Location-based Navigation: The guide locates the person on the map and shows the most optimal directions to and from each point of interest by foot or subway.

Travel Guide Directory: Jam-packed with attractions, restaurants, hotels, museums, monuments, shopping and other destinations. Includes ratings, reviews and image galleries from other travelers.

All features are offline with no roaming fees (except for updates and sharing). Updates are free, daily.

With mTrip’s initial product launch, the feedback from travelers and press was phenomenal. mTrip launched on major mobile devices, with an engaging and intelligent application that solves travelers’ needs. The company is innovating at a fast pace and constantly responding to user feedback to ensure travelers are happy with the product.

mTrip’s New York guide is the first edition available in Japanese with more city guides to come. For more information on the app visit the mTrip Travel Guides website or the App Store.

mTrip Asia

mTrip publishes interactive travel guides for smart phones and portable devices, like the iPhone and iPod touch. Combining expert content from Falk Content and Internet Solutions (Falk CIS), user-generated content from world travelers, user-friendly functions and advanced technologies from the latest smart phone developments, mTrip is positioned to be the leader in interactive travel guides. Copyright (C) 2010 mTrip. All Rights Reserved. Apple, the Apple logo, iPhone, iPod and iPad are registered trademarks of Apple Inc. in the U.S. and/or other countries.

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