Brushes’ App Spotlight in the New Yorker – Artist Jorge Colombo is also a PR Genius


Brushes, by Steve Sprang is no slouch when it comes to digital pixel art. I reviewed it and loved it – in fact, Grabbed it; but imagine if, instead of the zombie-head drawn by yours truly, a masterpiece could have been brushed? Artist Jorge Colombo has done just that. Hitherto, painting iPhone painting apps have been simple doodlers for the bored. Brushes, which will surely inspire imitators from around the web, is a masterpiece itself; it is the raw material for artists in a new age.

Not only can an artist now compress her easel, brushes and workspace thanks to Brushes, but she can also take the entire studio to her subject incognito. Even netbooks or laptops can get out of hand and tablet computers off-kilter – an iPod, iPhone or other truly portable multi-touch device may be the ideal in busy, low-light situations.

Jorge told the New York Times, “absolutely nobody can tell I am drawing. In fact, once I was doing the drawing at some place, and my wife was around, and they asked her why did I have to work so hard? I seemed to be always on my iPhone sending messages”. Indeed. In an age where smartphones are taking over PDA, DAP and traditional handset roles, the former functions (those of music and ‘business’ needs) often overshadow the venues and applications to which the mobile platform is uniquely suited.

Of particular interest to me is the fact that though Steve Sprang coded this excellent app which is doing very well at the App Store, Brushes at its heart, is not just a doodler. It is a professional app that can thrust art into new venues, new frontiers. It is an app that when used creatively, can support not only its developer, but the artist.

Though games get the bulk of traffic and hype at the App Store, apps like Brushes proves again that our platform of choice is maturing.

Steve Sprang, Brushes, 4.99$

[via NYtimes]

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